
Silver Solutions Logistics
A logistics website redesign that leads with what the company does best, with a simple quote request.
Read the Silver Solutions Logistics case study →howzit, South Africa
Local SEO, technical fixes and pages that answer what South African buyers search for. For B2B and service businesses. I do the work myself.
the problem
Most businesses here have a website that looks fine and ranks for its own name. That’s it. Meanwhile the buyer in Durban searching for exactly what you sell finds a competitor with a worse service and a better Google Business Profile. Not a talent problem. A findability problem.
what I do about it
I start with the technical foundations: speed, structure and the errors Google trips over. Then pages for the searches your buyers actually type, and a Google Business Profile that earns its spot in the map pack. I report on inquiries, not impressions.
pick one, or connect them all
Keyword research on buying searches, technical fixes, service and location pages, and Google Business Profile work for the map pack. Monthly retainer, or a one-off audit if you’d rather start there.
If the site itself is the problem, I rebuild it with SEO in the foundations. I did that for Silver Solutions Logistics, a South African freight company, quote calculator included.
SEO, website, outbound and CRM follow-up run as one system, so the leads search brings in get a fast reply. Across client campaigns, $7.2M in pipeline.
only true in South Africa
Most direct marketing email to South African inboxes needs consent under POPIA. Search doesn’t. The buyer types, finds you and asks. It’s the one lead channel here that arrives with an invitation.
Around 60% of web traffic in South Africa is mobile (Statcounter, mid-2026). If your site crawls on a phone, Google notices, and so does the buyer reading it in a queue at Home Affairs.
I’m in Cape Town, on SAST like you. You talk to the person doing your SEO, not a junior reading out a report they didn’t write.
people I’ve worked with

A logistics website redesign that leads with what the company does best, with a simple quote request.
Read the Silver Solutions Logistics case study →It gets your business found on Google by people ready to buy. That means fixing technical issues, building pages for the searches buyers make, and improving your map listing. A good one reports on inquiries, not just rankings.
Yes. I’m in Cape Town and work with businesses anywhere in the country. Every call is online, so Joburg, Durban and Gqeberha get the same service and the same time zone.
SEO is a monthly retainer, or a one-off audit if you’d rather start small. Monthly services have a 3-month minimum, then roll month to month. You’ll get a clear price on the call, before anything starts.
Early movement within a few months, stronger results after six. Local search can move faster. Anyone promising page one in 30 days is targeting a keyword nobody searches.
Ask three questions. Who does the work? What will you report on? What happens if it doesn’t move? If the answers are “a team”, “rankings” and a long pause, keep looking.
your move
No pitch. No pressure. I’ll look at what Google sees when it visits your site and tell you what I’d fix first, whether or not we work together. And no 60-page audit afterwards. Nobody has ever read page 47.